Twitter users who are constantly tweeting are no longer as active as before. There has been a decline in the number of users interested in using the regular site. This information is revealed in the internal documents held by an international news agency. Heavy On Twitter, this is defined as people who login to the document every day and tweet at least 3 to 4 times a week. These were a small but important part of the site’s users. Such users were generating 90 percent of the company’s global revenue. But where did they go now? That’s the biggest question of the present time.
According to the information, the activity of the heavyweight decreased during the corona virus epidemic. However, it is still unclear where they went and why they are going. In such a situation, heavy Twitter dismantles their accounts and those who are active tend to turn to things that Twitter has traditionally been uninterested. According to the report, the interest in popular topics such as news, sports and entertainment has decreased. Apart from this, Twitter is also losing heavy Twitter who is interested in fashion and trained people.
According to a Twitter research, the reason for the decline in the number of users who are interested in things like fashion and celebrities can be given to Instagram and TikTok. Earlier, e-sports and streaming personality were the interest areas of heavy Twitter users. Now their activity is probably growing on video-friendly websites such as Twitch, YouTube and TikTok. Earlier, Twitter was a medium to follow breaking news. However, you will be surprised to know that news activities have now started on TikTok.
According to Pew Research, most people in the US are now getting news from TikTok. According to the report, the number of American people receiving news from TikTok has increased three times in two years. In 2020, the figure was just 3 per cent. However, in 2022, it has reached 10 per cent. However, this is not enough to prove that a Twitter user is going to TikTok to know the news.
According to the study, 26 percent of Americans say they regularly get news from TikTok. This number is much higher than last year. In contrast, other social media sites have seen a decline in the use of news or remain the same as before. However, it remains to be seen whether Twitter is doing anything about the alleged decline of heavy Twitter.